Business concepts hub

Whether you’re new to business or want to refresh your knowledge, this is your home for the key business concepts you need to know for case interviews.

Strategy concepts

What you'll learn

Learn the basics of strategy right here. This introductory section covers basic concepts like competitive advantage, 11 must-know frameworks, value chain analysis, and more.

Finance concepts

What you'll learn

Learn key financial concepts. This section covers concepts such as variable costs, fixed costs, COGS, EBITDA to help you perform the right financial analyses in your case interviews. 

Marketing concepts

What you'll learn

Learn marketing concepts that can make a difference in your case interviews.

Operations concepts

What you'll learn

Learn how to get the most of operations case studies with key concepts such as lean manufacturing and supply chain management.

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